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SUNDAY TIMES ARTICLE ON OUR CLIENT, TELJOY : ”THINKING OUT THE BOX RECREATES TELJOY ONLINE”

Two decades ago it would have been difficult to walk into a major South African mall without coming across the red displays and TV-stacked shelves of a Teljoy store. But the company, which started as a TV-rental business 48 years ago, has been falling off the radar. Now its new CEO, Rami Sassen, is taking […]
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OUR CLIENT, INOVO, NOTES THAT THE RETAIL SECTOR INFLUENCED A SHIFT TO OMNI-CHANNEL COMMUNICATION

One of the first sectors to adapt to an online environment was, by necessity, retail. In its infancy, e-commerce was a precarious affair, plagued with stock shortages, communication breakdowns and the lack of infrastructural support customers needed to get what they wanted. The model, even while evolving, has proven successful. Within a few years, however, solutions designed to overcome […]
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SME SOUTH AFRICA REPORTS ON HOW OUR CLIENT, SEA MONSTER IS HELPING BRANDS TELL A FANTASTIC STORY

Sea Monster is a Cape Town-based studio that creates animation and gaming content to enable brands to communicate their own unique brand message – whether it is through apps, an advertisement or training materials. Animation, because of the seemingly endless possibilities it offers and its creativity, has been used to great effect to market everything from cereal to banking […]
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OUR CLIENT MARRIOTT INTERNATIONAL, PARTNERS WITH THE NATIONAL BASKETBALL ASSOCIATION TO BRING US PRO BASKETBALL TO SOUTH AFRICA

CAPE TOWN, SOUTH AFRICA – Marriott International’s ongoing partnership with a National Basketball Association (NBA) is streamer to South Africa, for NBA Africa Game 2017. Marriott will move a fad of a NBA to members of a award-winning faithfulness program, Marriott Rewards, with singular practice including VIP tickets to a diversion and a possibility to correlate and accommodate with […]
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OUR CLIENT, CAPE TOWN TOURISM, HIGHLIGHTS THE ECONOMIC BENEFITS OF MARKETING TO MUSLIM TRAVELLERS

Khalid Vawda’s Johannesburg-based specialised halaal tour operator, Islamic Travels and Tours, illustrates the possibilities this trend presents. In the two years Vawda has been operating his business he has seen sustained growth, with queries from Muslim tourists now arriving daily. “For halaal tourism in South Africa we are just about scratching the surface,” Vawda said. […]