Cape Town is known for its many industrious informal artisans who return to the busy streets of town each day or spend hours at local flea markets to sell their products.
These business-minded people highlight a talent for creating the types of products that foreign guests are after. Sadly, these entrepreneurs aren’t always able to grow their businesses, either because of a lack of finances or the opportunity to present their creations in a professional environment.
Recognising the limitations that these craftspeople face, the Cape Point Concession and Tourvest Destination Retail are embarking on an initiative geared to change this. Together, these organisations will be hosting a competition to provide opportunities for people with creative talent to market their goods.
Participants will enter a particular item they have designed and made. The products created could be anything, such as souvenirs, homeware, costume jewellery, children’s toys, wood carvings, photographic prints, etc.
Entrants stand a chance to win cash prizes and the golden opportunity to sell their products through the Cape Point gift stores.
Cape Point will also be showcasing the images of all the products on their social media pages, where Cape Point followers will be able to vote for their favourites. The winners will be selected by a panel of judges, taking into account the public votes as well. This competition will run over a one month period from 22 February to 22 March 2019.
Once the winners are announced, Tourvest Destination Retail and Cape Point will assist the artisans with the development of their products for commercial success (including guidance with packaging and payment of deposits on orders).
1. Each participant can only submit one product.
2. There will be no entries accepted after the competition end-date
3. Each participant must use the hashtag provided to enter the competition #CapePointCreates
4. Participants who do not have access to social media should contact the organisers and the necessary arrangements will be made with the prospective entrant.
This article was first published by traveller24.com on the 22 February 2019.